Remove ATS Remove Consumer Remove Home Furnishings Remove Retail Trends
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Wayfair’s Strategy – 7 Compelling Facts You Need to Know

Indigo 9 Digital

If you are curious about how Wayfair came to dominate the online home goods market here are seven facts about Wayfair’s strategy you should consider including the challenges it faces as an eCommerce business. Wayfair launched after it consolidated 250 individual websites selling home furnishings into a single brand called Wayfair.

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4 Things to Know About Restoration Hardware’s Strategy

Indigo 9 Digital

By Tricia McKinnon If you haven’t shopped at Restoration Hardware (RH) then you have likely walked past one of its luxury stores. Home furnishing companies boomed during the COVID-19 pandemic and RH did not miss out. It’s a smart strategy as food has long been used by retailers as a way to get consumers into stores.

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10 of the Best Augmented Reality (AR) Shopping Apps to Try Today

Indigo 9 Digital

They let you see what a piece of merchandise looks like in your home before you buy it or if you want to buy a new pair of eyeglasses they can show you what the glasses look like on you without a trip to the mall. Many retailers are coming out with augmented reality apps to make it easier for you to buy the perfect item.

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IKEA’s Strategy for Staying on Top

Indigo 9 Digital

If you are curious about how IKEA plans to keep its competitors at bay then consider these six elements of its strategy. In line with IKEA’s ongoing digital transformation customers can also scan merchandise using IKEA’s app and then pay at a cashier. Smaller format stores in city centres. Stores as fulfillment centres.

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JD.com's Strategy, 10 Things to Know

Indigo 9 Digital

But the truth is many eCommerce trends come from the largest eCommerce market in the world, China. Last year retail eCommerce sales in China came in at an eye popping $2.6 trillion giving China a 52% share of global eCommerce retail sales. For context, the United States has the second highest share at 19%.

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We’re Living in the Age of Conscious Consumerism

Rangeme

Now consumer packaged goods (CPG) brands and retailers need to adapt to conscious consumers whose core values draw them to purpose-led brands. Conscious consumers take an intentional, informed, and empowered approach to shopping. A recent study found nearly 70% of consumers in the U.S. Supplier diversity.

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5 Examples of the Store of the Future

Indigo 9 Digital

Some are imagining robots at our beck and call but many of the changes you will see will be more subtle than that. One of the areas several retailers are focusing on is the fitting room. This applies to customers that shop in store and want their orders delivered to their homes or if they made the purchase online. Fast shipping.