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Here’s why luxury Kiwi brands are popping up at Chadstone this week

Inside Retail

As quarantine requirements and travel bans continue to impact brands’ ability to get in front of customers and retail buyers across borders, the New Zealand government is stepping up to help promote its local designers overseas with a new pop-up at Chadstone Shopping Centre in Melbourne. The impact of travel bans on buying.

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Survey Reveals Consumer Marketing Preferences

Independent Retailer

Donnelley & Sons Company (RRD), a leading global provider of marketing and business communications, reveals that traditional marketing channels, including word of mouth, direct mail, and in-store signage, are largely untapped by marketers. Today, this has evolved to include interactions between acquaintances on social media.

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SMS campaigns yield highest customer response rates with maximum ROI

Inside Retail

Australian e-commerce is booming in the wake of the pandemic, with vast new groups of consumers coming into the market who have only recently latched onto the benefits of digital shopping, and businesses that have adopted strong customer service strategies delivered via mobile channels are being rewarded.

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Three ways to provide customer-centric shipping

Inside Retail

Usually, there’s a shift to more fulfilment options, perhaps adding one or two carriers to the mix – and according to ShipStation ANZ country manager David Boyer, this tends to be where the back of the business starts creaking. The three big things are simply, order received, order on its way, order is at your door,” explains Boyer. “The

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RIC20 Recap: Speakers Provide Answers to Five Pressing Questions

Retail TouchPoints

While the 99 speakers at the 2020 Retail Innovation Conference , held Oct. And to answer that question, we’ve developed a term called C-Commerce (consumer commerce).”. Question 2: How can retailers adapt to constraints on top-of-the-funnel consumer discovery? How will the election affect the country’s mood and its economy?

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Guest Post: Why You Should Rethink Your Customer Service Goals

Hyken

Karen Hertzberg is the Senior Content Marketing Specialist at Siege Media. Even if you’re able to acquire customers, if you can’t keep them, eventually your pool of consumers will dry up. . Not being able to retain customers is a red flag that there’s something missing in your business strategy.

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Guest Post: Personalizing Digital Customer Experience with a Live Chat Software

Hyken

This week we feature an article by Saurav, a marketer and storyteller at Freshworks. Have you recently taken your business online? Live chat software is a messaging platform that allows customers to communicate with ser vice reps in real-time. Research indicates that tech-savvy consumers expect a response within 10 minutes.