Retail TouchPoints

APRIL 6, 2022

Time-sensitive or exclusive items can be promoted on an aisle endcap. An item’s popularity or novelty can be communicated via badges that read “best seller,” “newly added,” or even “new markdown.” An exceptional product page can turn a passive “window shopper” into a returning ecommerce customer.

Checkout 274

Checkout Markdowns Apparel Promotions 274

Inside Retail

JULY 4, 2023

That’s particularly true of the athletic footwear and apparel business in a growth market like China, where there are a lot of new entrants and the early movers are beginning to seriously sweat the competition. per cent in the APAC region as a whole and Greater China had “returned to growth” after “two years of declining business”.

Markdowns 147

Markdowns Apparel Wholesale Advertising 147

Retalon

SEPTEMBER 11, 2020

Fashion and apparel retailers are also dealing with distribution of sizes, colors, and styles, all of which are complicated further by shifting seasonality. Often resulting in inventory distortion that lead to lost sales and costly markdowns. The cost of returns alone can make a retailer question the profitability of online stores.

Fashion 41

Fashion Markdowns Promotions Accounting 41

Retalon

OCTOBER 8, 2020

But getting the biggest return on that investment, especially in today’s tough retail environment, requires a more nuanced, data-driven approach to inventory management than most retailers are used to. They quickly learn to time their purchases for the inevitable markdowns rather than buying products during the main lifecycle.

Markdowns 41

Markdowns Inventory Management Promotions Planning 41

Retalon

MARCH 2, 2021

What channels do you promote through? How do you handle returns? Do you run promotions? Run a promotion last year that you don’t plan for this year? This has been the typical ineffective approach fashion and apparel retailers have taken for decades. What are your customer profiles? How seasonal is your business?

Fashion 41

Fashion Markdowns Promotions Accounting 41

Retalon

SEPTEMBER 1, 2020

Without historical data to draw upon, how do you predict the best way to allocate them to stores, pricing, promotional demand, and balance online versus in-store sales? Co-marketing funds you receive require investments in store merchandising and promotional campaigns. – all costly mistakes. What should initial pricing look like?

Promotions 41

Promotions Markdowns Inventory Management Accounting 41

Retail Adventures

AUGUST 16, 2022

We’re talking Non-Stop Traffic-Building, Profit-Producing, Attention-Grabbing, Sales-Generating, Competition-Miffing, Customer-Winning Retail Events and Promotions™ like our Guys Night Out, The 12 Days of Christmas, 50% Off Coupon Event, the previously mentioned Create Your Own Coupon Sale and Cash Register Receipt Auction.

Markdowns 52

Markdowns Advertising Planning Cross Merchandising 52