Star Miconics

FEBRUARY 16, 2024

Part of this shift is the emergence of social commerce, a trend that’s setting the stage for this next retail revolution. Combining mobile shopping and social media, two of the most popular contemporary pastimes, retailers are finding more creative ways to engage consumers, drive sales, and enhance the shopping experience.

Social Commerce 59

Social Commerce Merchant Services Shopping Consumer 59

Retail TouchPoints

OCTOBER 4, 2023

The numbers from our latest guide to omnichannel commerce speak for themselves, showing that marketing across three or more channels earns brands 250% higher engagement. Social commerce metrics are up in 2023 , with a 9% increase in gross merchandise value and a 63% increase in average order value across BigCommerce’s merchants.

Merchant Services 252

Merchant Services Social Commerce Checkout Payment Services 252

Retail TouchPoints

NOVEMBER 10, 2023

Retail media is when a retailer offers advertising capabilities and services, similar to what media outlets such as publishers and television networks have done for years. Off-site advertising is typically more complex than on-site and is therefore something that only the more mature retail media networks offer at this stage.

Advertising 263

Advertising Marketing Social Commerce Consumer 263

Retail TouchPoints

MARCH 14, 2023

Online fashion retailer ASOS has named Criteo as its exclusive partner for endemic brands’ advertising across its app and web experiences. Advertisers will be able to take advantage of improved targeting and measurement capabilities, and Criteo also will support AMG sales efforts to brands and agencies in key markets.

Advertising 222

Advertising Fashion Point of Sale Marketing 222

Retail TouchPoints

APRIL 23, 2024

Having spent a whopping $3 billion on online advertising in the U.S. in 2023, China’s Temu is hoping that its online advertising blitz can help it establish a foothold in what is traditionally Amazon’s territory. advertising campaigns, signaling that this trans-Pacific ecommerce battle is only just beginning.

Checkout 217

Checkout Advertising Consumer Marketing 217

Retail TouchPoints

APRIL 8, 2024

In his ecommerce career, Fedotoff has generated over $100 million in revenue, profitably using paid advertising and influencers. Alex Fedotoff is the Founder of Ecommerce Scaling Secrets and the owner and operator of ecommerce brands aggregator D2C Brands, which has a portfolio that includes brands such as EQYL, Meilen and others.

Checkout 226

Checkout Marketing Advertising Point of Sale 226

Retail Smart Guys

OCTOBER 10, 2022

Aside from seamless entering of sales and customer checkouts, point-of-sale (POS) systems can produce information to analyze customer data, develop inventory, track shopper trends, and hassle-free data migration. Utilize Social Commerce. Thus, retailers have to optimize personalization to boost profitability. ??

Social Commerce 52

Social Commerce Point of Sale Checkout Advertising 52