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Amazon FBA Boosts Sustainability Efforts With Two Circular Commerce Programs

Retail TouchPoints

Amazon has introduced two new Fulfillment by Amazon (FBA) programs to help merchants selling on Amazon resell customer-returned or overstocked items. FBA Liquidations will provider sellers the option to use Amazon’s existing wholesale liquidation partners and technology to recoup potential losses on returned and overstock inventory.

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The Counterintuitive Marketing Magic Behind True Classic’s DTC Success

Retail TouchPoints

But as these brands and many others look to new channels, such as stores and wholesale, to combat flagging sales and elusive profitability, True Classic is doubling down on digital. . Not to mention that this approach can also be quite cost-effective, which is becoming more important as digital advertising costs skyrocket. “A

Marketing 295
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Back-To-School Spending Poised To Top $100 Billion Even Amid Disruption

Retail TouchPoints

Retail, Wholesale and Distribution leader in an interview with Retail TouchPoints. The most notable shift between the 2019 back-to-school season and today is the strong consumer preference for technology over traditional items like apparel and even school supplies. Heightened competition inspiring hyperlocal, omnichannel advertising.

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Japanese Digital Marketplaces are Hot! What to Know About Setting Up Shop

Retail TouchPoints

Ads are everywhere and Japanese consumers are very receptive to advertising. Search advertising is a $17 billion business, dominated by LINE, Twitter, Facebook, Japan Google and Yahoo Japan. Music to the ears of every brand entering this market is the extremely low return rate. Japan is around 4%!

Shopping 173
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Why Nike’s China rebound is still up in the air

Inside Retail

That’s particularly true of the athletic footwear and apparel business in a growth market like China, where there are a lot of new entrants and the early movers are beginning to seriously sweat the competition. per cent in the APAC region as a whole and Greater China had “returned to growth” after “two years of declining business”.

Markdowns 147
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Is Nike the Catalyst for Change: Why Companies are Switching to DTC

Retail TouchPoints

The athletic apparel company has made significant changes in its sales funnel in the last year. In line with its recent “Consumer Direct Acceleration strategy,” the brand terminated nine wholesale accounts including DICK’S Sporting Goods, Hibbett Sports and Shoe Carnival. Bigger Trend: CPG Brands Transitioning Toward DTC.

Wholesale 211
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A Beginner’s Guide to Selling on Amazon

Independent Retailer

They can also provide customer service and process returns for those orders. . A great place to start is through www.WholesaleCentral.com , where you can conduct product searches and see how much wholesale suppliers are charging. . Wholesale Central is a B2B directory that can help solve all of your inventory needs. back to top.