Retail TouchPoints

NOVEMBER 10, 2023

While they are essentially the same thing, many industry experts believe the term “commerce media” offers a more accurate definition of what these new advertising platforms are able to do. In 2022, global retail media revenue reached $101 billion, according to GroupM. shoppers) and a direct connection to the actual end transaction.

Advertising 263

Advertising Marketing Social Commerce Consumer 263

Small Biz Trends

JULY 8, 2021

trillion in 2022. 67% of customers admit that they bought something else while returning a product. According to a report from eTail and Stackla, 89% of retailers surveyed are either currently using social commerce, implementing it, or planning to do so within 24 months at the latest. Small Retail Businesses.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Retail TouchPoints

APRIL 13, 2021

During COVID-19, social networks became powerful vehicles for driving product awareness, education and, in some cases, real-time engagement and community building.; that’s why marketing teams are allocating more of their spend towards them. In fact, we believe 2022 will be the first-ever trillion-dollar year for ecommerce.”.

Consumer 137

Consumer Payment Services Fulfillment Advertising 137