Indigo 9 Digital

APRIL 6, 2023

That’s what the management team over at Crocs was thinking when it reported earlier this year that its revenue in 2022 was up 53.7% If you are wondering what Crocs is doing to stay relevant then consider these four elements of its marketing strategy. Influencer strategy is a really critical part of our marketing playbook.

Marketing 98

Marketing Retail Trends Consumer Management 98

Indigo 9 Digital

MAY 16, 2022

If you are curious about these and other elements of Dove’s marketing strategy then consider these five keys to its success. When you look at Amazon you can see that it has always seen itself as more than a book seller. The models in the campaign were also more diverse and inclusive than other marketing campaigns at the time.

Marketing 98

Marketing Consumer Target Market Retail Trends 98

Indigo 9 Digital

JULY 18, 2022

Tim Hortons and Justin Bieber marketing campaign. Whether its ads in your social media feed, hauls on YouTube or a dancing TikTok marketing messages just won’t seem to go away and for good reason. If you are building a brand or trying to turn one around then consider how some of the best in the business use marketing to drive sales.

Marketing 52

Marketing Promotions Consumer Advertising 52

Retail TouchPoints

FEBRUARY 11, 2021

At the close of every calendar year it’s customary to pen a post about trends and predictions for the upcoming year. Many of these take the form of a “boast post,” a confident and colorful tour de force displaying the company’s mastery of the market’s direction. Is that even possible coming out of a year like 2020?

Retail Trends 228

Retail Trends Payment Services Supply Chain Management Fulfillment 228

Indigo 9 Digital

NOVEMBER 16, 2023

Warby Parker Warby Parker which was founded over a decade ago in 2010 is often looked at as the crème de la crème of direct-to-consumer retailers. million on advertising in 2019 and 2020 respectively. It’s really hard to acquire customers online,” said Sucharita Kodali, a retail analyst at Forrester. of revenue.

Consumer 98

Consumer Returns Advertising Marketing 98

A1 Retail

JANUARY 18, 2022

The owner of two major retail schemes in Northern Ireland have reported the highest month of sales on record in December at its premier outlet, The Boulevard, as well as an annual growth in sales of 23% compared to the same trading period in 2019. For more information please visit: www.the-boulevard.co.uk

Retail Marketing 59

Retail Marketing Marketing Boutique Retail Trends 59

Inside Retail

FEBRUARY 13, 2022

Mittoni originally thought the process would take at least a year, so he’s chuffed most of the reorganisation was completed in just six months. billion in 2020.” Meanwhile, the business is also focused on re-establishing the brand as the market leader in the toy sector and a top-two choice for consumers in the baby sector.

Customer Experience 130

Customer Experience Fulfillment Marketing Consumer 130

Small Biz Trends

JULY 8, 2021

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Retail Statistics: The Big Picture. trillion during 2020 ( NRF ).

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

Indigo 9 Digital

JANUARY 17, 2023

Without many options at home you simply head out of the door and grab a quick bite to eat at your favourite local restaurant. DoorDash’s revenues in fourth quarter of 2020 were up 226% to reach $970 million, Uber Eats’ revenues were up in a similar fashion by 224% to reach $1.4 Link to source: Marketwatch.

Merchant Services 116

Merchant Services Payment Services Consumer Promotions 116

Rangeme

JANUARY 27, 2022

And that care is showing in sales: the men’s beauty and personal care (BPC) market is expanding, with 2.2% According to market research company Kantar, 44% of British male consumers care about maintaining their appearance so across the Atlantic, the men’s BPC picture is the same. Man-shopping. In the U.S., last year over 2019.

Marketing 52

Marketing Consumer Shopping Location 52

Indigo 9 Digital

FEBRUARY 24, 2023

That’s the commitment we have to deliver on” says Carl Loredo, Wendy’s Chief Marketing Officer. One of the biggest moves Wendy’s made on Twitter was when it took its account private in February of 2020. If you are trying to garner more social media buzz take a look at some of Wendy’s best tweets as a way to get started.

Accounting 124

Accounting Retail Trends Promotions Customer Experience 124

Inside Retail

AUGUST 8, 2021

We spoke with Levi’s chief marketing officer Karen Riley-Grant about the latest denim trends, rise of genderless fashion and growing demand for secondhand fashion. Inside Retail: There’s been a lot of talk about the death of the skinny jean. IR: What insights can you share about designing and marketing genderless fashion?

Fashion 246

Fashion Apparel Consumer Retail Trends 246

Rangeme

MARCH 18, 2022

Natural Products Expo West made its return at the Anaheim Convention Center March 8-12, 2022, and it was quite a different event from where we left off back in 2020 when the world as we knew it changed. Going premium helped me turn out at least one to two national chains. Team RangeMe at Expo West. The ‘MANE’ attraction.

ATS 52

ATS Consumer Returns Planning 52

Indigo 9 Digital

JULY 29, 2022

Need to relax after a stressful week at work then try Topo Chico Hard Seltzer. This explains why AHA, out of thousands of beverage brands, is able to get lucrative shelf space in so many retailers. Costa Coffee also has hundreds of locations in China a market that is typically difficult for foreign companies to penetrate.

Consumer 98

Consumer Marketing Supermarket Location 98

Indigo 9 Digital

MAY 3, 2022

Take a look at how Fenty is winning over consumers by catering to their needs in four critical areas. As anyone who has struggled to find clothing that fits knows there aren’t too many retailers that get a passing grade for selling clothing made for all. in the first eleven months of 2020.

Fashion 98

Fashion Consumer Marketing Advertising 98

Inside Retail

JULY 27, 2021

Retail is constantly evolving in many ways within each country; India is going through an interesting phase. Overall, India has managed to leapfrog so many retail trends and is now honing its retail game to grab a larger share of the future. Malls are reinterpreting the use of spaces. Theme 3: Networked commerce.

Checkout 130

Checkout Fashion Supermarket Retail Trends 130

Indigo 9 Digital

FEBRUARY 28, 2023

New ultra fast fashion competitors like ASOS and Boohoo entered the market and did what Forever 21 did but better. Not only are these retailers fast to market with their trendy designs they are also skilled eCommerce operators. If you are curious about why Forever 21 had such a fall from grace consider these four factors.

Fast Fashion 98

Fast Fashion Fashion Apparel Department Stores 98

Retail TouchPoints

OCTOBER 20, 2020

The 2020 holiday shopping season is anticipated to be remarkably different than any in recent years, especially when it comes to where people are expected to shop — online. With this in mind, delivery, logistics and distribution of inventory need to be top of mind for retailers.

Shipping 149

Shipping Promotions Fulfillment Consumer 149

Rangeme

DECEMBER 28, 2021

Dr. Liao knew this was the time for him to find a way to help his furry patients through at-home pet care. Shortly after launching Wellnergy Pets direct-to-consumer on their website and Amazon in 2020, Dr. Liao signed up for RangeMe and started submitting products to retailers left and right. I’m still at a loss for words.

ATS 72

ATS Location Consumer Promotions 72

Indigo 9 Digital

DECEMBER 6, 2023

One of the reasons Shake Shack took off is because there weren’t a lot of similar options at the time. Shake Shack tries to differentiate itself by adapting to local markets. Shake Shack’s philosophy is no different when its expanding into international markets. Find the white space. Serve the local community.

Location 98

Location Consumer Retail Trends Marketing 98

Indigo 9 Digital

MARCH 9, 2023

By Tricia McKinnon 2020 is the year when the eCommerce narrative shifted in a major way. Before everyone was focused solely on Amazon but as retailers were forced to shift sales online during the COVID-19 pandemic a number of retailers came to the forefront with their eCommerce savvy and Walmart is one of those retailers.

Drop-Shipping 98

Drop-Shipping Advertising Fulfillment Consumer 98

Indigo 9 Digital

JANUARY 17, 2023

Tops start at $3.00, shoes start at $5.00 and jeans start at $12.00. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox. While Shein is based in China its target market is international. Do you like this content?

Fast Fashion 52

Fast Fashion Fashion Shipping Target Market 52

Indigo 9 Digital

JULY 21, 2023

In the beginning beverage maker Dirty Lemon like many direct to consumer brands used Facebook and Instagram to market its products. But over time Dirty Lemon found that the success many brands found using Facebook and Instagram marketing attracted many competitors leading to higher customer acquisition costs.

Returns 52

Returns Advertising Consumer Wholesale 52

Frank Mayer

JANUARY 5, 2021

When I wrote the “ What’s in Store for 2020 ” blog last December, I could not have predicted what was to come in three short months. My closing statement promised a bright future for retail and the point of purchase industry in 2020. Then 2020 fast-tracked these programs. So, I asked our Frank Mayer and Associates, Inc.’s

Kiosk 97

Kiosk Merchant Services Returns Shopping 97

Indigo 9 Digital

MAY 12, 2022

The popularity of the brand which sells jackets, hoodies, t-shirts, and other accessories online as well as in its stores caught the eye of private equity firm The Carlyle Group which made a $500 million investment in the brand in 2017 valuing the company at $1 billion. What has led to Supreme’s ascent and dominance in the clothing market?

Apparel 111

Apparel Fashion Marketing Accessories 111

Retail TouchPoints

OCTOBER 23, 2020

Now may be the perfect time for more DTC brands to explore physical retail — in a post-COVID-19 landscape with prime real estate more affordable than ever, and shoppers seeking social interaction as they become comfortable visiting retail stores again. An Emerging Retail Trend. shoppers between February and March 2020.

Shopping 217

Shopping Returns Location Consumer 217

Retail TouchPoints

JULY 27, 2020

Here are the top five ways retail will evolve in 2020: Loyalty Breaks With Tradition. Leading retailers recognize the need to build dynamic relationships that extend far beyond traditional loyalty programs heading into 2020. A single data breach in the retail industry typically costs more than $1.84

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Retail Trends Payment Services Checkout Sporting Goods 149

Indigo 9 Digital

MARCH 22, 2022

But the truth is many eCommerce trends come from the largest eCommerce market in the world, China. Last year retail eCommerce sales in China came in at an eye popping $2.6 trillion giving China a 52% share of global eCommerce retail sales. For context, the United States has the second highest share at 19%.

Beauty and Health 59

Beauty and Health Home Furnishings Shipping Shopping 59

VMS

AUGUST 11, 2021

jewelry sales were up sharply in July compared to the same month in 2020 as well as in 2019, according to Mastercard SpendingPulse. The growth was part of a larger trend in which retail sales overall grew for the 11th consecutive month. percent compared with July 2020, according to the survey. compared to July 2020.

Jewelry 72

Jewelry Merchant Services Payment Services Department Stores 72

Retail Focus

JUNE 14, 2021

2020 saw the Covid pandemic arrive and cause chaos among all manner of industries in the UK and across the world. Britain’s retail sector suffered the biggest drop in the total volume of sales since records were begun. It is predicted that over the next few years, around 80,000 retail units will close across the states.

Payment Services 130

Payment Services Returns Shopping Consumer 130

Indigo 9 Digital

MAY 31, 2022

billion up 39% from 2020 but revenues were just shy of Nordstrom’s 2019 pre-pandemic revenues of $15.1 Not bad considering JCPenny along with Neiman Marcus filed for bankruptcy in 2020. Nordstrom has not been immune to the toll the pandemic is taking on the retail sector with its net sales down in the first quarter of 2020 by 39.5%.

Department Stores 98

Department Stores Returns Beauty and Health Shopping 98

Indigo 9 Digital

SEPTEMBER 26, 2023

There are many retailers pursuing this strategy right now. Ulta Beauty has a deal with Target to open at least 800 mini Ulta Beauty stores within Target stores. In 2014 Starbucks introduced a complete tuition reimbursement program for employees located in the United States who worked at least an average of 20 hours per week.

Beauty and Health 97

Beauty and Health Returns Location Advertising 97

Retail TouchPoints

APRIL 19, 2021

with brands across various retail segments testing out this latest addition to their marketing playbooks. With its increased customer engagement, partnership opportunities and ample “social proof,” livestream shopping offers an attractive new strategy for today’s retailers.

Shopping 170

Shopping Social Commerce Promotions Department Stores 170

Rangeme

AUGUST 12, 2022

This 2022 retail trend is welcome news for diverse suppliers looking for growth abroad. Let’s see what diversity looks like in international markets, including how market gaps give diverse suppliers new ways to satisfy underserved consumers and improve their top line. Its marketing campaigns never use professional models.

Beauty and Health 52

Beauty and Health Consumer Grocer Advertising 52

Indigo 9 Digital

MAY 12, 2022

If you hadn’t used a food delivery app before 2020 you might have found yourself leaning into food delivery even more than you thought you would over the past two years. With that in mind in 2020 Uber launched its grocery delivery business after purchasing grocery delivery startup Postmates for $2.7 Grocery delivery.

Advertising 52

Advertising Fulfillment Grocer Consumer 52

Indigo 9 Digital

SEPTEMBER 1, 2022

representing the fastest growth in at least a decade and sales so far this year have been strong. But in 2020 Marks & Spencer opened up its website to outside apparel brands. Marks & Spencer started selling food online in September of 2020 through its partnership with Ocado. Bringing in more third party brands.

Drop-Shipping 95

Drop-Shipping Markdowns Planning Grocer 95

Small Biz Trends

OCTOBER 16, 2021

In 2020, retail e-commerce sales skyrocketed, with a 35% year-over-year increase over the 2019 season in the United States. Leverage Email Automation to Target and Send Marketing Materials. In today’s crowded marketing space, the email statistics are staggering: There are 4 billion daily email users.

Customer Experience 144

Customer Experience Marketing Shopping Promotions 144