Remove 2020 Remove 2021 Remove Promotions Remove Social Commerce
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Omnichannel Fulfillment, BNPL and Social Commerce Contributed to Holiday 2021’s Digital Success

Retail TouchPoints

Most experts expected holiday 2021 to be a digital success, and the season didn’t disappoint: global sales hit $1.14 trillion in 2020, while U.S. Additionally, total order count was up almost 10.45% from holiday 2020 levels, according to data from Klaviyo. BNPL and Social Commerce Were Holiday Standouts.

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RICE 2022: Social Commerce Success Hinges on Consistency and Friction-Free Shopping

Retail TouchPoints

Social commerce has quickly grown from a revolutionary idea to a mainstream concept, and the channel is expected to continue expanding to reach $1.2 The foundational lesson is that, while social commerce can be an outgrowth of a retailer’s traditional social media interactions, it’s both more time-sensitive and more time-consuming.

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The Social Commerce Lowdown: the Latest from Pinterest, Meta, Twitter and YouTube (and Why it Matters)

Retail TouchPoints

The ever-evolving roster of social commerce capabilities on the world’s top platforms can be dizzying, with vast disparities between what is possible from one app to another and each platform fighting to keep up — both with consumers’ expectations and each other. Twitter Lets Merchants Create In-App ‘Shops’.

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Analysis: The many faces of social commerce in China

Inside Retail

Duty-free retail meets live commerce. As of 2020, the Chinese government has significantly increased the annual limit for duty-free purchases by domestic travellers to Hainan island,allowing visitors up to RMB 100,000. billionin 2020, a year that saw 15.5 million domestic travellers.

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2021: The Year of Social Advertising

Retail TouchPoints

In pure COVID-19 nature, brands across the retail industry underwent a rapid transition to the digital-first space during 2020; and a lot of first-time online shoppers were activated. Entering 2021, retailers are still looking to beef up their ecommerce strategy to get this trend to stick. In fact, Smartly.io

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The Most Important Retail Metrics to Leverage in 2021

Retail TouchPoints

But when looking at these numbers, the excess data can feel overwhelming, so we’ve rounded up the most important retail metrics to leverage in 2021. Customer Satisfaction Score (CSAT) and Net Promoter Score (NPS): A happy customer becomes a loyal customer, and a loyal customer equals more sales. Website traffic: More than 4.5

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Top Retail Trends of 2021

365 Retail

As 2021 reaches its close, the retail industry has undergone a number of dramatic changes within the past several months. Continue reading to familiarise yourself with the top retail trends of 2021. . The proliferation of social commerce. A rise in online shopping . The resurrection of the high street .