Indigo 9 Digital

FEBRUARY 28, 2023

It was easy for Forever 21 to capture the hearts and minds of young consumers looking for trendy apparel. Although clothing is a department store staple retailers like Sears or specialty retailers like Gap couldn’t keep up with a more nimble fast fashion retailer like Forever 21. Do you like this content?

Fast Fashion 98

Fast Fashion Fashion Apparel Department Stores 98

Indigo 9 Digital

SEPTEMBER 7, 2022

Then the COVID-19 pandemic hit and consumers around the world were forced to shop online sending digital sales to levels never seen before. While stores will always have value all brands are rethinking how best to serve their consumers digitally. Retail is not dying, but it’s evolving and reinventing.” Do you like this content?

Boutique 98

Boutique Fashion Customer Experience Markdowns 98

Indigo 9 Digital

FEBRUARY 7, 2023

Since Skims launched in September of 2019 customers can’t seem to get enough of it. With the average dress size in the United States falling between a size 16 and size 18 , not catering to consumers that wear larger sizes leaves money on the table. By Tricia McKinnon Is it great marketing or is it worth the hype? Use of older models.

Apparel 96

Apparel Fashion Markdowns Marketing 96

Indigo 9 Digital

SEPTEMBER 1, 2022

In many of these arrangements the retailer hosts the marketplace and instead of buying the inventory from the brand the brand is responsible for it and a retailer like Marks & Spencer pays a commission on every sale. Many retailers have found that having a strong digital business goes hand in hand with a strong store network.

Drop-Shipping 95

Drop-Shipping Markdowns Planning Grocer 95