Can anything take the Shein of China’s e-commerce titan?
Inside Retail
MARCH 31, 2022
Following its rapid success, many competitors have emerged from China with hopes to take a slice of the e-commerce pie, with the likes of Alibaba and TikTok jumping into the fast fashion ring. Seeing Shein’s massive popularity on the app, TikTok owner ByteDance launched its own fast fashion platform, called Dmonstudio, in late 2021.
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