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As Meta Flounders, Amazon and Google Prove it’s All About the Advertising

Retail TouchPoints

For the first time the tech giant broke out revenue from its advertising business (more than $31 billion in 2021 — see, you’re impressed) and announced that it will be raising the annual fee for its Prime subscription for the first time since 2018, from $119 a year to $139 a year. Since 2018 in the U.S., stock market’s history.

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How Touchland Uses Data to Drive Brand Expansion

Retail TouchPoints

Thanks to its core product — stylishly packaged, “beauty forward” hand sanitizers crafted in partnership with the well-known Givaudan perfume house — the brand achieved a $60+ average order value (AOV) from its inception in 2018.

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How Brands Large and Small are Leaning into the Amazon Effect to Compete

Retail TouchPoints

A business model that was only possible with their unparalleled investment in the systems and shipping, fulfillment and supply chain infrastructure to support it. Since Amazon Prime’s inception 15 years ago, Amazon has only increased the annual membership cost three times — rising from $79 per year in 2005 to $119 in 2018.

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How Indian brands could benefit from Walmart’s ambitious export goals

Inside Retail

Interestingly, Walmart’s global advertising business grew by over 30 per cent. Then, in 2018, Walmart acquired a 77 per cent stake in Flipkart, India’s largest e-commerce firm, for US$16 billion. Innovation is key Meanwhile, closer to home, Walmart recently opened its first high-tech market fulfilment centre (MFC) in Arkansas.

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Victoria’s Secret, Gopuff Cut Jobs to Streamline Operations Amid Economic Challenges

Retail TouchPoints

She has been CEO of PINK since 2018 and previously spent a decade at Bath and Body Works. Hauk will lead Victoria’s Secret as it integrates the merchandising, planning, marketing and creative teams to speed the company’s test and learn agenda and better engage customers. Christine Rupp has been named Chief Customer Officer.

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Signet Jewelers To Shutter 230 North America And UK Stores

Retail TouchPoints

As part of its Path to Brilliance initiative, the company already reduced its store count by approximately 125 locations in 2019 and 262 in 2018. To lower costs, the company temporarily furloughed the majority of its store and support center employees, temporarily reduced the cash compensation of senior executives and cut back advertising.

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A Consumer Brands’ Guide to Understanding and Navigating Amazon’s Private Label Business

Retail TouchPoints

According to Coresight Research ’s Inside the World of Amazon’s Private Label Offering report, Amazon now has over 22,617 products from 111 private label brands across nearly every category — three times the number of brands they had in 2018. This program has contributed most significantly to Amazon’s private label brand and SKU counts.

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