Remove 2017 Remove Planning Remove Promotions Remove Shipping
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The 2017 Omnichannel Holiday Strategy Advantage

Wiser

While shoppers could opt to pay extra for expedited shipping, another option is to pop into a store and walk out certain that they have everything they need. Those services could be a real boon this year, considering that 81% of those plan to make additional purchases when collecting their items,” according to ICSC data. .

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Even Late to the Paid Membership Party, Target Believes it’s ‘Starting from a Position of Strength’

Retail TouchPoints

Target ’s announcement earlier this month that it was launching a paid membership plan almost felt like a foregone conclusion. So how does Target plan to beat these odds, especially as a latecomer in its sector? The company’s EVP and Chief Marketing Officer Lisa Roath laid out the game plan in a session at Shoptalk this week.

Consumer 230
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Finding a Balance Between Free Shipping and Discounts

Wiser

Experienced retailers understand that shoppers have grown used to free shipping and discounts, but offering both at the same time depletes margins and brand value. Free Shipping and Discounts During the Holidays . What they initially found shows us why the choice between free shipping and discounts is often so difficult.

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Fleeting beauty: Inside the downward spiral of BWX

Inside Retail

Back in time The story starts in 2017, when then-CEO and managing director John Humble went on a bit of a buying spree. Towards the end of 2017, BWX told investors it was finished with its round of acquisitions and would focus on building out the offer it had assembled. It’s a long story. What went wrong?

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How Advanced Email Analytics Helped Kerrits Boost its DTC Business 150%

Retail TouchPoints

Instead, a series of recent diversifications, including the launch of a direct-to-consumer site in 2017, meant the brand was poised to roll with the pandemic punches. Once the pandemic hit, our wholesalers had to close their stores, and we had to rethink our entire email plan,” said Florin.

Wholesale 226
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Sprout Update: September 2017

Store Growers

And even those very modest promotional efforts resulted in the first sale coming in. In this post I’d like to show you how I’ve been improving and promoting my store during September. For the first 15 days of October I’ve got 7 posts planned. Shopify basic plan: $29. Printful shipping charges: $5.73.

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Revamped Retail Food Group sets sights on digital, drive-thrus

Inside Retail

We’d always had plans for drive-thru to be a big part of our future growth, but following Covid, that programme will be accelerated.”. RFG is exploring ways to reduce the entry price of drive-thrus for potential franchisees, such as retrofitting shipping containers, rather than building stores from scratch. .

Planning 147