How Build-A-Bear’s Pandemic Shift Created Long-Term Omnichannel Opportunity
Retail TouchPoints
JULY 15, 2022
For example, during the pandemic’s peak, Build-A-Bear Workshop successfully evolved its brick-and-mortar business to offer more flexible and efficient fulfillment services so it could capitalize on surging ecommerce demand. With a strong inventory management and fulfillment foundation in place, Build-A-Bear is ready to take its next steps.
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