Unconventional luxury brand collaborations are everywhere. Here’s why
Inside Retail
AUGUST 8, 2023
As a result, new forms of luxury consumption, like second-hand luxury markets , are popping up. One early example was between the Swedish fast-fashion retail outlet H&M and designer Karl Lagerfeld in 2004. One early example was between the Swedish fast-fashion retail outlet H&M and designer Karl Lagerfeld in 2004.
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