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How T-Shirt Brand Goodlife is Using CPG Tactics to Conquer High-End Fashion

Retail TouchPoints

In 2014, fashion veteran Christopher Molnar decided to go after a white space he felt was being overlooked by the big fashion houses — premium essentials. Customers can try products for seven days and return what they don’t like at no charge. Product that Delivers on its Promise. Try Now] allowed us to be arrogant,” said Codispoti. “

Fashion 257
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Guarding the Retail Fortress: Cybersecurity Challenges and Network Interruption Risks

Retail TouchPoints

A network outage can mean lost sales in the short term, as shoppers simply move to another brand for that purchase, or losses in the long term if that customer does not return. The Evolving Threat Landscape Retailers increasingly rely on digital platforms for sales, inventory management and customer engagement.

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Meet Nakedvice, the brand founded by best friends in the Sportsgirl stockroom

Inside Retail

The brand was co-founded in 2014 by best friends Sarah Miller and Jessie Gargan, who were 23 and 26, respectively, at the time. It also has a wholesale presence in over 60 boutiques across Australia, Canada and Japan, as well as major Australian retailers including Myer, The Iconic, Universal Store, Princess Polly and Showpo.

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Five up-and-coming Korean fashion brands to have on your radar

Inside Retail

After years of being sidelined on the alternative calendar, Seoul Fashion Week has become a popular fashion destination to discover bubbling trends before they hit the mainstream, and this year marks its highly-awaited return to physical shows following a two-year hiatus due to the pandemic. billion to $37.18 billion, respectively.

Fashion 130
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Casper CEO’s Roadmap to Profitability: Control Costs, Expand Wholesale and Cater to Customers

Retail TouchPoints

The company upended the mattress industry when it debuted in 2014, with its fresh branding and ecommerce-based approach to a category that had steadfastly resisted digital disruption. RTP: Casper has its roots in DTC, but you’ve since expanded with your own stores and through wholesale. How do you view those channels?

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Why Direct to Consumer Brands Struggle with Profitability

Indigo 9 Digital

Then there are those pesky returns. How often have you bought something online, then returned it without a second thought? Casper Casper is another direct-to-consumer brand onlookers have watched closely since it launched in 2014. Customer returns are also a thorn in Casper’s side as it is for many retailers.

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6 of the Top Reasons Online Businesses Fail

Indigo 9 Digital

And when your customers demand free shipping or when return costs add up a promising business can be put into jeopardy pretty quickly. Casper launched in 2014 and during the period between 2015 and 2018 an average of one new bed-in-a-box business launched each week. A lack of a store network or wholesale business.

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