How Interior Define ‘Democratizes Customization’ with Digital Tech and Localized Sales
Retail TouchPoints
MAY 17, 2021
Out of that quandary, Interior Define was born in 2014, with the goal of giving consumers access to made-to-order sofas at a competitive price point. When we have people in specific markets who can speak to [that market’s] aesthetics and are in tune with those customers, we found that drives even more conversion and engagement.”.
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