Puma’s Strategy: 4 Keys to its Success
Indigo 9 Digital
FEBRUARY 23, 2023
We decided this is an area we want to be present in as a brand, we want to up our game,” said Erin Longin, general manager of Puma’s running and training business unit. “We One its key partnerships was with Rihanna who was Puma’s creative director from 2014 to 2017. Focus on wholesale. Do you like this content?
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