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Short-Form Video and UGC are Reshaping the Realm of Influencer Marketing

Retail TouchPoints

If you spend any time at all on social media it’s hard to escape influencers, and there’s a good reason for that — they are incredibly compelling, both to consumers and advertisers. While influencer marketing clearly isn’t going anywhere, it might soon have a new name: the “creator” appellation is increasingly taking precedence.

Marketing 262
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Spring Fair looks ahead to 2025 following a buzzing show

A1 Retail

We are using the show as the launchpad for our new solar light brand Lumiz which we have brought here for the first time and as it has been extremely well received into the market. The opportunities for showcasing our products, networking, advertising, meeting potential buyers and generating leads have been plentiful!

Fashion 59
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Jason & Scot Show Episode 316 Annual Predictions 2024

Retail Geek

Jason visited the Walmart Neighborhood Market in Pea Ridge, Arkansas featuring drone delivery. No Shopify launches an ad product such as a retail media network Yes Meta/Google/TikTok lose ad share to new social media platforms and retail media networks. And behind the neighborhood market is a drone center.

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Jason & Scot Show Episode 268 – Amazon Prime Day Recap with ChannelAdvisor CEO David Spitz

Retail Geek

Internationally you know in most markets Amazon’s not quite as well penetrated as they are North America So when you say you saw some meaningful growth growth internationally. About three times the growth rate both in Europe and in Asia Pacific than we saw in the US and we also saw. [12:04]

Apparel 66