The First 60 Seconds: How to Grab and Hold a Buyer’s Attention During a Pitch
Rangeme
JANUARY 10, 2023
2 Daniel Kahneman, Thinking Fast and Slow, (Farrar, Straus and Giroux, 2011) The brain doesn’t like ambiguity; it would rather make quick, clean decisions devoid of nuance. Kahneman’s research shows that our expectations tend to be self-fulfilling. ↑ 2 Daniel Kahneman, Thinking Fast and Slow, (Farrar, Straus and Giroux, 2011).
Let's personalize your content