2010 Marketing Planning Shipping 
Retail TouchPoints
MARCH 31, 2023
When Wish debuted in 2010 it took the U.S. Wish has been in the midst of a massive turnaround effort for more than a year now, and in summer 2022, the app reintroduced itself to consumers with a rebrand and major marketing blitz. And this is just the first of in a series of shopping events Wish has planned for 2023.
Retail TouchPoints
AUGUST 7, 2023
When it debuted back in 2010, Wish was the only game in town as far as manufacturer-direct discount shopping apps went. A few days before reporting Q2 earnings, Wish also announced plans to cut approximately 34% of its workforce, or about 255 employees, in order to “refocus the company’s operations.”
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Retail TouchPoints
JULY 29, 2020
Larocque has spent more than 20 years with Burton, becoming SVP Operations in 2010. The second prong was replacing foundational systems, such as the company’s legacy enterprise resource planning (ERP) system. “It If a customer walks into a store and says, ‘My hands are full, ship it to me,’ that’s one experience we have to offer.
Retail TouchPoints
AUGUST 11, 2022
The very thing that helped it grow so large, so quickly — shockingly cheap products — was also what caused the platform to lose favor with shoppers when those products sometimes turned out to be cheaply made or deceptively marketed and took weeks to arrive. Here’s how he plans to do it. The Comeback: A Three-Part Action Plan.
Retail Gazette
OCTOBER 24, 2023
Retail Gazette caught up with chief product officer Mauricio Monico on how it plans to compete with its Chinese rivals. Wish now sits in a highly saturated market – not forgetting about the biggest Chinese giant Alibaba – but its not looking to do “same thing, just a little bit better”, explains Monico.
365 Retail
MARCH 5, 2024
Whatever we think of this phenomenon, it’s growing and it’s a reality that needs to be taken into account when planning and executing supply chain processes. Fourteen years later, however, 7 out of 10 do so, according to a study by Klarna.
Inside Retail
SEPTEMBER 3, 2023
Within a year, the sorting centre run by garment re-use and recycling charity Moda Re plans to double the volume it handles to 40,000 metric tonnes annually. Precise data on the growth of clothing waste is scarce but collection for recycling and reuse increased gradually in several European countries from around 2010, a 2021 EU report said.
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