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Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?

Retail TouchPoints

When it debuted back in 2010, Wish was the only game in town as far as manufacturer-direct discount shopping apps went. Doubling down on merchants outside of China. The company also signed a new partnership with South Korean logistics provider Rincos to streamline processes for its Korean merchants and onboarded a number of U.S.