Remove 2010 Remove Consumer Remove Marketing Remove Shipping
article thumbnail

Top Wish Execs Share Plan for Winning Back Consumers, Beginning with ‘Wishmas’

Retail TouchPoints

When Wish debuted in 2010 it took the U.S. by storm, rising to the top of the app charts and garnering millions of fans, until consumers began to realize the cost of those ultra-low prices — long delivery times and often poor quality products. Now the platform is launching its first major sales event , dubbed “330” or “Wishmas.”

Planning 307
article thumbnail

Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?

Retail TouchPoints

When it debuted back in 2010, Wish was the only game in town as far as manufacturer-direct discount shopping apps went. The trade-off is long shipping times, another thing Wish is working hard to improve. Temu also operates as a manufacturer-to-consumer marketplace and offers a wide range of merchandise, from homewares to apparel.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How the Packaging Industry Can Help Tackle Confectionery’s Big Waste Problem

Retail TouchPoints

Valentine’s Day saw consumers projected to spend an average of $16 on chocolates and candy — up from under $9 per person in 2010 — while Halloween candy sales reached a record $3.1 plastic waste is being recycled, making it one of the most wasteful materials on the market. billion on Easter candy alone. billion in 2022.

Shipping 241
article thumbnail

Inside the ‘Online Mall’ Simon has Created for its Outlet Brands

Retail TouchPoints

We share a lot of the data and we move consumers into their full-price environment ,” explained Grover. “I’ve And because we’re marketing to a different consumer, we open up our customers to their brands. The Goal: Disrupt the Online Value Shopping Market. after Amazon and eBay.

article thumbnail

Why Retailers Need to Prepare for the Social Commerce Boom

365 Retail

Social Commerce is booming and according to Accenture , this market is already worth $492 billion worldwide, and is expected to make up 17% of total e-commerce spending globally by next year. Fourteen years later, however, 7 out of 10 do so, according to a study by Klarna.

article thumbnail

Wish’s New CEO has his Sights Set on a Comeback — Here’s How He Plans to Do it

Retail TouchPoints

The very thing that helped it grow so large, so quickly — shockingly cheap products — was also what caused the platform to lose favor with shoppers when those products sometimes turned out to be cheaply made or deceptively marketed and took weeks to arrive. Vijay Talwar, new CEO of Wish who joined the company this February from Foot Locker.

article thumbnail

COVID-19 Has Transformed Wine Shopping. Here’s How Vivino Is Adapting

Retail TouchPoints

The e-Commerce alcohol market has seen a surge in growth as a result of COVID-19. Below, Zachariassen reflects on the evolution of the online wine market, how consumer needs and behaviors are changing, and how Vivino plans to maintain competitive momentum. No one can do this the way we can in the wine space.