Interview: How Wish aims to compete with rivals Shein and Temu
Retail Gazette
OCTOBER 24, 2023
The US website shot to fame in 2018 for its cheap prices – and incredibly long delivery times – and quickly became the most downloaded shopping app worldwide, doubling its revenue that year alone to £1.5bn ($1.9bn). When it launched in 2010, Wish.com was the only manufacturer-direct discount shopping app on the market.
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