Indigo 9 Digital

MARCH 9, 2023

Since 90% of the United States population lives within 10 miles of a Walmart store this move has become a game changer for the retailer. Consumers love shopping online but what they really want is control. Be honest, before the pandemic weren’t you were part of the vast majority of consumers that had never tried curbside pickup?

Drop-Shipping 98

Drop-Shipping Advertising Fulfillment Consumer 98

Indigo 9 Digital

MAY 19, 2023

By Tricia McKinnon If you have been paying attention you will have noticed a trend, a move towards really cheap clothing. You can try to blame it on Shein but maybe Shein got the idea from Primark which has been in business since 1969 and Shein has only been around since 2008. Returns made in store are also free. No eCommerce.

Fast Fashion 52

Fast Fashion Advertising Returns Fashion 52

Rangeme

NOVEMBER 26, 2021

Like Janet Jackson, more consumers are asking brands, “What have you done for me lately?” In the past three months, more than 80% of consumers purchased a different brand from the one they normally buy and 44% said they would repurchase the new brand even if the original preferred brand was available again. 1 Devenyns, Jessi.

Consumer 105

Consumer Customer Retention Shopping Fulfillment 105

Indigo 9 Digital

MAY 4, 2023

For example, Dollar General tries to locate stores in areas that do not have a large retailer or grocery store within 15 to 20 miles. Do dollar stores use savvy pricing tactics or do they mislead consumers? They are also able to offer low prices by purchasing overstock and off-brand merchandise from other retailers.

Location 96

Location Shopping Consumer Planning 96

Indigo 9 Digital

FEBRUARY 28, 2023

Luggage from direct to consumer brand Away By Tricia McKinnon The CEO of digitally native menswear brand Indochino said it right when he stated : “customer acquisition is the hardest part of running an online-only business.” Perhaps this will sound like a misnomer, but even direct to consumer retail businesses need brick and mortar stores.

Advertising 98

Advertising Returns Consumer Promotions 98

Indigo 9 Digital

SEPTEMBER 7, 2022

Then the COVID-19 pandemic hit and consumers around the world were forced to shop online sending digital sales to levels never seen before. While stores will always have value all brands are rethinking how best to serve their consumers digitally. It’s a strategy that is familiar one in the retail industry.

Boutique 98

Boutique Fashion Customer Experience Markdowns 98

Indigo 9 Digital

MAY 23, 2023

Target’s All in Motion private label clothing brand By Tricia McKinnon One of the oldest tricks in a retailer’s playbook is to have a portfolio of great private label brands. Back in the early 2000s Target was known for its cheap chic clothing but by the time the recession hit in 2008 and 2009 Target had lost its way.

Visual Merchandising 52

Visual Merchandising Accessories Retail Trends Returns 52