Go Outdoors profits halve as operating costs soar

Go Outdoors profits nearly halved last year as the business was hit with higher operating costs.

The outdoor clothing and equipment retailer’s profits fell to £13m in the year to the end of January, compared to £21.5m the previous year.

Go Outdoors attributed the fall to property, utility and freight costs, which it said had “increased disproportionately”.

Sales at the company nudged up 7% to £338m, due to strong in-store sales.


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The newly filed accounts showed staffing costs had risen, which it claimed reflected shop openings and national living wage changes.

It grew UK store numbers from 68 to 86 during the period.

Last year, the company, owned by JD Sports, revealed plans to open 11 stores during the year to capitalise on the spike in Brits spending time outside.

The retail group said that activities such as camping, hiking, cycling, and fishing had seen huge increases in equipment sales since pre-pandemic times.

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