Cadbury goes vegan with plant-based chocolate bar

Cadbury Plant Bar will be available from November in two variants – Smooth Chocolate and Smooth Chocolate with Salted Caramel pieces – in 90g tablets retailing at £2.50.

The bars are made with almond paste to provide a similar taste and texture to milk ingredients while offering a “hint of nuttiness”.

The bars will be wrapped in 100% plant-based packaging made from plastics made from renewable sources.

Louise Stigant, UK managing director at Mondelēz International, said: “With 500,000 participants in this year’s Veganuary – double the number of participants from the year before – the increasing public appetite for varied snacking options and plant-based alternatives has never been more apparent.

“At Mondelēz, evolving consumer demands have long informed our ambition to provide a wide range of products that work for everyone and the new Cadbury Plant Bar range is the latest stop on this journey.”