Superdrug has launched its new VIP Rewards Loyalty Scheme today, giving shoppers access to exclusive deals and offers.
The health and beauty retailer’s new rewards scheme will automatically update for all current Health and Beautycard app and Superdrug.com members when they log in after 25th October 2023.
Every time a customer reaches a spend threshold, they will unlock a reward, such as 20% off Own Brand products, or free delivery.
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Once a member reaches a spend of £300, they will reach VIP status and will automatically be eligible to enjoy 12 months of exclusive officers.
These promotions include ‘always on’ offers such as 10% off Own Brand and Beauty Services plus new rewards, which will launch on the app every other month. Superdrug will also continue to surprise their VIPs with lots of extra rewards throughout the year.
Superdrug ecommerce director Matt Walburn said: “We are excited to bring the new App and introduce VIP Rewards to our shoppers. We wanted to reward our loyal customers with offers that they would find useful and be able to use day to day on products we know they love.
“We also wanted to make sure the rewards were accessible for a good amount of time, allowing shoppers to remain as a VIP for 12 months after reaching the threshold of £300, means that shoppers can take full advantage of all of our promotions, using stackable discounts to get fantastic prices.”
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