Inside Retail

JANUARY 18, 2024

Arguably, value might be the largest motivator behind secondhand purchases because when you’re shopping secondhand, you’re able to purchase a piece for a fraction of the original retail price.

Fashion 244

Fashion Target Market Shopping Location 244

Retail Bound

FEBRUARY 20, 2024

By knowing your costs, you can calculate a minimum price that will allow you to break even and make a profit. Understand Your Target Market Knowing your target market is essential in pricing your product successfully. These include cost-plus pricing, value-based pricing, and competitor-based pricing.

Target Market 52

Target Market Accounting Wholesale Marketing 52

Small Biz Trends

NOVEMBER 7, 2022

When pricing handmade products, there are a few different structures and terms that may impact your decisions. From retail price to wholesale price, here are the top terms to know as you price your handmade products. Retail Price. Selling Price. The Profitable Pricing Formula.

Wholesale 128

Wholesale Retailing Pricing Shipping Accounting 128

Retail TouchPoints

AUGUST 17, 2021

Over the last year or so we’ve seen retailers and ecommerce sellers adopting AI tools at a frenetic pace. From backend inventory optimization to identifying salesfloor hotspots to highly targeted marketing programs, we’re seeing an influx of great retailing practices, all being driven by AI.

Checkout 300

Checkout Payment Services Customer Experience Inventory Management 300

Wiser

AUGUST 17, 2018

Social media is growing and retailers cannot afford to ignore it. Depending on your target market, how you use social media should vary to match their usage patterns. For instance, if you are targeting baby boomers, you should share your BOGO sales on Facebook as opposed to Instagram.

Advertising 112

Advertising Promotions Visual Merchandising Store Layout 112

Wiser

OCTOBER 12, 2017

In the current retail landscape you have to admit that omnichannel retailers typically have a leg-up, compared to their single channel competitors. But one aspect of this unified retail experience that gets tricky is omnichannel pricing. Pricing optimization is never over.

Promotions 74

Promotions Advertising Accounting Target Market 74

Inside Retail

SEPTEMBER 28, 2022

Women between 18 and 35 are the major target market for this industry, so appearing to be female-founded has obvious advantages. Some have women in leadership roles or female celebrities who endorse their products but, in reality, female ownership is rare.

Shipping 130

Shipping Planning Target Market Fulfillment 130