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4 Ways Anthropologie is Building Brand Loyalty While Acquiring New, Younger Customers

Retail TouchPoints

That is why leadership places a “huge premium” on the store experience, from associate hiring and training to visual merchandising and store design. “As “There’s something magical about being in a place — and memories are made more frequently in places rather than sitting behind a computer,” Preis said.

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(Some of) the Technology that is Empowering the Customer Channel in Physical Retail

Retail Next

Social commerce. We layered this data with the merchandise layout (where each brand and products were) and even our staff schedules. We captured data over a set period of time that included changes to our front window displays and visual merchandising and messaging changes in store. .