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Behind Apple’s price cuts and the competitive mobile phone market in Apac

Inside Retail

According to Reuters , the US tech giant slashed retail prices by as much as 500 yuan ($70) on select iPhone models. As the battle for market share heats up, industry experts point to the resurgence of Huawei and the patriotism-driven decision-making of some Chinese consumers to return to using domestic brands.

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JD.com’s discounts and Apple’s price cut Lunar New Year retail strategies

Inside Retail

As the Lunar New Year approaches, retailers around the globe are eagerly gearing up to embrace the festive spirit and capitalise on the significant market opportunities that this joyous occasion brings. One of the best examples of this came from China, as Apple reduced its retail prices on select iPhone models by almost $70.

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Best Practices for Selling on Amazon You May Be Missing

Retail TouchPoints

But there are rules and there are specific ways to get products seen by consumers. For many retailers, success selling on Amazon simply lies in following a set of best practices. Manufacturer’s Suggested Retail Pricing (MSRP) and Minimum Advertised Pricing (MAP) aren’t enforced by Amazon. Here’s what’s happening.

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Preparing For Peak; Five Tips For Getting Supply Chains Fit For The Festive Season

Retail Focus

There are numerous headlines about shipping delays and stock shortages, and growing concerns about getting goods to the UK in time to satisfy festive sales demand. Months and months of rising shipping costs are creating some optimism that the surge in transportation prices is nearing its peak. What is driving consumer returns?

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Can You Price Below MAP Prices?

Wiser

If you work in the retail industry, you’ve likely heard of or encountered a MAP policy. Online shopping has exponentially increased the ease with which consumers can find products and compare prices between different retailers, so MAP has become a crucial aspect of product selling for many manufacturers.

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Why modern retailers must provide “much more” than what they are selling

Inside Retail

Acoustic is a marketing and analytics software company that specialises in creating personalised, multi-channel engagement through its Acoustic Marketing Cloud service; optimising and analysing the digital experience through Tealeaf by Acoustic; and, using AI, optimising retail price and promotions through its DemandTec by Acoustic service.

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Momentum Continues After OFFPRICE Show

Independent Retailer

As the industry continues its recovery, it is clear that the OFFPRICE Show continues to evolve and revolutionize the retail business,” Tricia Barglof, Executive Director of the OFFPRICE Show, said. “I The show is experiencing a huge growth in their online presence, with a lot of promotion and marketing going on.

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