As DTC Business Wanes, Solo Brands Taps New President and CEO
Retail TouchPoints
JANUARY 9, 2024
15, 2024, when Christopher Metz, who most recently served as CEO of Vista Outdoor Inc., He also helped rebalance Vista Outdoor’s balance sheet and improve overall cash flow. What that’s allowed us to do is ratchet back digital marketing spend, which is focused on driving traffic.” will take over.
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