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Pet Valu to Optimize Pricing and Promotions with New Merchandising Solution

Retail TouchPoints

Pet Valu will deploy solutions from Relex to enhance pricing and promotions planning processes in its 780+ retail locations across Canada as well as its digital channels. Pet Valu’s implementation partner Logic will provide program management, change management and data integration services. “As

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Meta Launches Promotional Ads to Simplify Promotion Redemption for Consumers

Retail TouchPoints

Meta is testing a promotional ads capability, with the goal of making it easier for shoppers to discover, manage and apply digital promotions to their purchases as well as expanding the number of options for its lead ads product. The promotional ads test will launch for select advertisers in the U.S.,

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Pandora promotes from within for new BRIS general manager

Retail Gazette

Pandora has named its current general manager of Northern Europe Sonia Lopez Delgado as its new general manager of the British Isles (BRIS). Delgado joined the jewellery retailer in 2018 as its country manager in Spain, and has previously held senior positions across The Body Shop, LVMH Fragrances Brands and El Corte Inglés.

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Trade Promotion vs Consumer Promotion: A Comparative Analysis

Wiser

Understanding the difference between trade promotion and consumer promotion is crucial for any business seeking to maximize its market impact and sales potential. These two promotional strategies, while aiming to stimulate demand and increase sales, target distinct audiences and employ different methods. What is Trade Promotion?

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The Future of Customer Loyalty: Rewards, Retention, Appreciation, and More

Speaker: Jennifer Hileman - Director, Retail Data & Technology at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One

Discover how the combination of loyalty management and MACH technology can revolutionize your retail strategy, ensuring sustained customer success through the holiday rush, into the new year, and beyond. Mastering Loyalty in Modern Retail: Explore the art of loyalty and promotional strategies that engage today’s shoppers.

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Coles Liquor teams up with DrinkWise to promote responsible drinking

Inside Retail

Coles Liquor has partnered with not-for-profit DrinkWise to introduce in-store signage that gives customers easier access to support services if they need help managing their alcohol consumption. ” The post Coles Liquor teams up with DrinkWise to promote responsible drinking appeared first on Inside Retail Australia.

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Supply Chain and Inflation Headlines Won’t Make Promotions Disappear

Retail TouchPoints

The best way to demonstrate that performance edge for CPG brands is with a successful strategic approach to promotions. Worldwide supply chain disruptions, rising production costs and labor struggles have all made pricing and promotions decisions more complicated. Promotions Align with Changing Shopping Habits.