Sat.Jan 30, 2021 - Fri.Feb 05, 2021

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10 Consumer Trends Shaping the Future of Retail

Retail TouchPoints

Seismic shifts in consumer trends accelerated by the pandemic will have long-lasting implications for the retail industry at large. A new report, Vision 2021 , from research and media company Future Commerce , highlights 10 emergent trends related to retail, cultural shifts and technological modernity that are shaping how consumers interact with the world.

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Prioritizing MAP Compliance Amidst Accelerated eCommerce Growth

Intelligence Node

Table of contents : What is MAP Monitoring & Why Do I Need it? How Can I Enforce A Robust MAP Pricing Policy & Reduce Violations? How Do I Benefit From MAP Policy Enforcement? Everyone of us who is well versed with online shopping has at least some time encountered or even purchased a fake […]. The post Prioritizing MAP Compliance Amidst Accelerated eCommerce Growth appeared first on Blog.

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How to build Link Structure of your E-Commerce website & get it right?

I Love Fashion

Fashion Digital Marketing Agency. Are you sure, your eCommerce website structure isn’t costing you customers? Surprising though it may seem, but it only takes about 50 milliseconds for the users to form an opinion as to whether they like your website or not. Simply; whether they will stay or bounce off. Although it is commonly said that “don’t judge a book by its cover’’, yet the eCommerce websites are constrained to an absurd level of snap judgments that fosters the perception of credibility.

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What is a Perfect Store? Create a Strategy That Wins with Consumers

Wiser

For a shopper, not much thought is given to walking into a brick-and-mortar store, finding the right product quickly and easily, and checking out with no hassle. Behind the scenes, however, is a completely different story. For brands and retailers, especially in the consumer packaged goods space, the exact opposite is true. A lot of thought goes into the shopper experience, and how they can find exactly what they’re looking for (or what you want them to look for).

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Amazon’s Jeff Bezos Exits CEO Position; Head of AWS to Take Reins

Retail TouchPoints

After more than 25 years at the head of the company he founded, Jeff Bezos will step down from the CEO role at Amazon in Q3 2021. He will assume the role of Executive Chair and will be succeeded by Andy Jassy, currently the CEO of Amazon Web Services. “Amazon is what it is because of invention,” said Bezos in a statement. “We do crazy things together and then make them normal.

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Dear Fast Fashion – A Break Up Letter

Thrifts and Tangles

Dear Fast-Fashion, You and I have had some great times together and you once made me so happy, The post Dear Fast Fashion – A Break Up Letter appeared first on Thrifts and Tangles.

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Your Office: Powered By Manufacturing

Global Shop

Take a look around your office space. There are many manufactured products that help you get through your workday. Important industries such as the electronics, plastics, soft materials and fixtures are responsible for manufacturing things like your computer, binders and notebooks, lights, pens, keyboards, water bottles, rubber bands, clipboards, desks, chairs, conference room tables and more.

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Four Customer Experience and Commerce Trends That Will Define 2021

Retail TouchPoints

The landscape of commerce and delivering customer experience changed dramatically over the past year, as millions of shoppers found health, safety, social distance and remote work taking center stage in their daily lives. Dress clothing retailers such as Brooks Brothers filed for bankruptcy , while athleisure wear boomed. Commerce trends that were on the horizon were suddenly adopted at a brisk pace, including online food ordering, curbside pickup and BOPIS (buy online, pick up in-store).

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Drive to Growth with Repsly: Five Actionable Insights for Field Teams in 2021

RepslyBlog

At Repsly, we’re constantly thinking about how we can continue to provide additional value to CPG brands and their field teams to win more at the shelf. In doing so, we’ve created the Drive to Growth series, where we’ll be breaking down some of the largest trends and opportunities around the retail space throughout the year.

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QR Code Marketing: Why This Touchless Trend Feels Right

Medallion Retail

If February 2020 feels like a decade ago, you’re not alone. Last year was one of the most challenging—and felt like one of the longest—ever faced. And to think, it started out relatively normal, with casual debates about Prince Harry. The post QR Code Marketing: Why This Touchless Trend Feels Right appeared first on Medallion Retail.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Why You Should Conduct Product Surveys Before Launching Your Crowdfunding Campaign?

Retail Bound

It’s always essential to gather as much feedback as possible before you launch a crowdfunding campaign. This will help you plan your campaign well and give you enough time to work on those loopholes. But when it comes to receiving feedback, there’s a void in getting access to the correct channel for your campaign. It could be social media, emails or just word-of-mouth marketing.

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LVMH, L’Oréal Invest in Social Selling Platform Replika

Retail TouchPoints

Social commerce company Replika Software has closed its Series A financing round with an undisclosed amount of funding from the investment arms of luxury house LVMH and beauty brand L’Oréal. Replika’s solution is designed to help brands activate their sales associates and brand ambassadors to sell more effectively online. Replika will use the funding from LVMH Luxury Ventures and L’Oréal Business Opportunities for L’Oréal Development (BOLD) to expand to new brands and industrie

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Don’t Cry When I’m Gone-Nostalgia and UK Retail

Nelson Blackley

Much of the media coverage over the past ten days or so, following the inevitable but slow demise of both Debenhams and Topshop stores, is the most recent reminder of an unusual social phenomenon (but which has surfaced on regular occasions over the past couple of decades). It has reignited what I can only describe as the UK national ‘collective nostalgia’ for retail brands that are either long gone or rapidly disappearing from the UK’s town and city centres – or as many inaccurately, desc

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Research reveals online shopping brings significant sustainability benefits

Retail Technology Review

A global research study has revealed that online shopping brings clear sustainability benefits and that urban logistics facilities, like those needed to serve dense populations such a London, could dramatically reduce transportation-related carbon emissions.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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A first step to creating effective shopper marketing activities

Mike Anthony

Most shopper marketers would agree that they strive to create effective activity. Yet what do we mean by effective? Often the measure of effectiveness will be ‘did it grow my sales?’. Whilst this is an admirable goal, is that single measure truly adequate to ascertain whether an activity was effective? Consumer marketers would (typically) set more than one objective for their activity (build loyalty, share, penetration, etc.) so why is this simplistic view of the world still the norm in the worl

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How to Protect Your Supply Chain From Cyberattack

Retail TouchPoints

Cyberthreats evolve constantly, but one rule endures: hackers will never break down your front door if they can get in through an open window. Most retailers are keenly aware that the credit card and customer data on their networks is a prime target for hackers, and so they barricade access points to their websites and ecommerce systems to ward off intrusion.

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Cut the cr*p and be a better storyteller

Shopper Intelligence

Cut the cr*p and be a better storyteller. When was the last time you were asked to show more charts? I suspect that’s never happened. However, if you haven’t created a deck with 64 slides of charts and one slide of recommendations, I’m sure you’ve seen one. If you’re a Category Manager then you’re an Excel whiz and making charts is what you do. Line charts, bar charts, bubble-scatter charts, oh we love them all!

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Brits spent £176.6 billion in online shopping during the year of the pandemic

Retail Technology Review

A new study by Merchant Machine has analysed the B2C spend of countries around the world to find the biggest online spenders. The study has also found how much of their salary consumers in each country spend on online shopping, as well as the products that have seen the biggest increase and decrease in online sales this year.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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A first step to creating effective shopper marketing activities

Mike Anthony

Most shopper marketers would agree that they strive to create effective activity. Yet what do we mean by effective? Often the measure of effectiveness will be ‘did it grow my sales?’. Whilst this is an admirable goal, is that single measure truly adequate to ascertain whether an activity was effective? Consumer marketers would (typically) set more than one objective for their activity (build loyalty, share, penetration, etc.) so why is this simplistic view of the world still the norm in the worl

Marketing 130
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Walmart Connect to Launch Display Self-Serve Platform, Acquires Thunder Ad Tech Company

Retail TouchPoints

Walmart unveiled plans to deploy a display self-serve platform that will enable partners to activate and manage their display campaigns with the help of automation. The move follows the late January announcement that it was renaming its media business Walmart Connect , placing a greater emphasis on in-store omnichannel experiences. Launching later this year, the platform will “deliver the same omnichannel impact but with additional speed, control and convenience,” wrote Janey Whiteside, Chief Cu

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How to enrich the efficiency for your Ecommerce Shopping Ad Campaigns

I Love Fashion

Fashion Digital Marketing Agency. Advertising has emerged since time immemorial, to become a pivotal driving force behind the present economy. Digital ad spending across the globe has been increasing significantly. Also, according to the report by eMarketer , the overall ad spending will increase every year owing to the exceptional benefits to the brands.

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Reports: Amazon Deploys Biometric Palm Reader in More Retail Locations

Retail TouchPoints

Following the fall 2020 launch of its Amazon One contactless biometric palm reader in two Amazon Go stores, the retailer has rolled out the technology to a total of eight retail locations throughout the Seattle area, according to reporting in TechCrunch and other publications. The solution uses computer vision to record an image of a person’s palm and associate it with a credit card.

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Forrester Report: Demystifying The Technical Functions of POS Solutions

Understanding the intricate world of Point-of-Sale (POS) technology is a common challenge for tech buyers. When it comes to defining the functions of Point-of-Sale systems, the communications have yet to be standardized–—until now. Forrester’s new report, Demystifying The Technical Functions of POS Solutions, breaks through the noise and provides business leaders with the information and tools they need to evaluate the features of POS systems.

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Onitsuka Opens U.S. Flagship in New York

Retail TouchPoints

Japanese footwear brand Onitsuka Tiger has opened its second U.S. location, a flagship store in New York’s SoHo neighborhood that will exclusively carry the brand’s luxury line, THE ONITSUKA. Conceived by Bruce Mau Design , the store’s design is inspired by the high-end collection’s simple color palette of black, white and red. The predominantly white space makes the store feel clean and refined, accented with bold red and black touches.

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Lowe’s Promo Offers ‘Night of Lowemance’ for Valentine’s Day

Retail TouchPoints

Champagne. Chocolate. Flowers. Sheet rock? In an attempt to prove that romance can flourish no matter the surroundings, Lowe’s has launched a special promotion for a unique Valentine’s Day experience for 50 DIY-loving couples across the country. The “Night of Lowemance” will include a splash-painting date night in-store at Lowe’s, complete with a toast, light bites and a curated “menu” of HGTV Home by Sherwin-Williams paint colors.

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Report: Tru Kids Shutters its Two Toys ‘R’ Us Stores After One Year

Retail TouchPoints

Tru Kids has closed the two Toys ‘R’ Us outlets it opened in 2019, according to Bloomberg. The company will still operate its ecommerce site, which directs shoppers to Amazon to make purchases, and license the Toys ‘R’ Us brand to stores in non-U.S. markets. “As a result of COVID, we made the strategic decision to pivot our store strategy to new locations and platforms that have better traffic,” said a Tru Kids spokesperson in a statement.

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ASOS Acquires Topshop Brand Portfolio for $411 Million

Retail TouchPoints

Online fashion retailer ASOS has acquired the Topshop , Topman , Miss Selfridge and HIIT brands from the Arcadia Group for £265 million , approximately $411 million USD. “The acquisition of these iconic British brands is a hugely exciting moment for ASOS and our customers and will help accelerate our multi-brand platform strategy,” said ASOS CEO Nick Beighton in a statement.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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L Brands Names New Victoria’s Secret President, Reiterates Spinoff Plans

Retail TouchPoints

L Brands , parent company of Bath & Body Works and Victoria’s Secret , has promoted Martin Waters to CEO of the latter retailer. Waters, who joined L Brands in 2008 as head of its international division, had been named CEO of Victoria’s Secret Lingerie in November 2020. Stuart Burgdoerfer, who currently holds the dual titles of L Brands CFO and interim CEO of Victoria’s Secret, announced that he would retire from the company in August 2021.

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Walmart, Walgreens, CVS and Other Retailers Tapped for Federal COVID-19 Vaccine Rollout

Retail TouchPoints

Walmart , Walgreens , CVS and 18 other retailers will become part of COVID-19 vaccination programs, in partnership with the CDC through the Federal Retail Pharmacy Program. This federal initiative will let the retailers accept and administer allocations of the COVID-19 vaccine in various states. Walmart and Sam’s Club will work in 22 states, Walgreens in 13 states plus Puerto Rico and CVS in 11 states.

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Kendra Scott Steps Down as CEO of Namesake Brand, Tom Nolan to Take the Reins

Retail TouchPoints

Kendra Scott is stepping down as CEO of her eponymous Kendra Scott fashion accessories brand, and current President Tom Nolan will move into the role. Scott will remain executive chairwoman and majority owner of the business, continuing to lead design, customer experience and philanthropy efforts. Since founding the company in 2002, Scott has been the sole CEO, overseeing the brand’s transformation into a multi-channel retailer that now boasts more than 110 standalone stores across the U.S., a r

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3 Mistakes for Brick-and-Mortar Retailers to Avoid

Retail TouchPoints

As the coronavirus pandemic rages on — and with public health experts concerned about a major surge in cases — many brick-and-mortar businesses are searching for some semblance of normalcy in what has been an extremely difficult year for retailers. Looking only at the data for the first two months of 2020, you might have been tempted to declare — and not without good reason — that it was shaping up to be a banner year for brick-and-mortar retailers.

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Exploring the Advantages and Hurdles of Direct Store Deliveries

Direct Store Delivery, or DSD, is a common practice among global suppliers and retailers – like PepsiCo, Frito Lay, CVS, and Dollar General – and its popularity is growing, with the global DSD market expected to reach $1.19 trillion by 2027. Download this eBook for exclusive insights into direct store deliveries, challenges, benefits, and future trends.