Target testing extension center to expand next-day deliveries
June 21, 2023
Target is testing an expansion facility in Smyrna, GA, to make next-day deliveries to customers in communities farther from its stores. More than 90 percent of Target’s online and app orders are filled in stores.
Target Delivery Driver Expansion
Currently, being a Target delivery driver entails a contracted position similar to Instacart or Uber. These drivers work for Shipt, which is a Target-owned delivery service. With Shipt, consumers are required to sign up for a monthly or yearly membership plan and can place same-day orders for groceries and goods from locations nearby.
Target wants to help get more deliveries to consumers who live farther away, by promising them a new next-day delivery option as soon as they click “buy.”
With a new expansion facility, a Target delivery driver from Shipt would be given new routes to pick up prepared orders from the new facility and deliver them to customers who live in farther-distance neighborhoods. This would increase the delivery radius exponentially.
For example, the company predicts that the new Smyrna, GA facility would reach approximately 500,000 new customers near Atlanta, and nearly three million farther outside of the area.
This all comes after Target announced it would invest $100 million in new hubs to further enhance its e-commerce business. A bold move, Target has reported that its e-commerce digital sales have decreased 3.4% year over year, which has been the similar case for other retailers such as Best Buy, Costco, Kohl’s, and others.
The retailer giant’s journey continues, and you can read all about Target’s deep history in our blog.
Recent News
Media Giants Depend on Sports As Content Shortages Rise
As Hollywood emerges from last year’s strikes, major media companies are turning to live sports to attract audiences and advertisers. This trend was evident during this year’s Upfront presentations, where media giants showcased their upcoming content and advertising opportunities.
New Trader Joe’s Opens in SF After 10 Years
San Francisco’s Hayes Valley neighborhood welcomed a highly anticipated new addition on May 17, 2024, with the grand opening of a Trader Joe’s at 555 Fulton St., on the corner of Laguna Street. This event marks the end of a decade-long wait for residents who have been eagerly looking forward to a new grocery store in their area.
China’s Property Market Boost: Stocks Surge, Copper Hits Highs
The Chinese government unveiled a comprehensive support package that has sent ripples through financial markets. This initiative includes a slew of measures aimed at stimulating housing demand and addressing the excess inventory burdening developers. The immediate impact was a significant rally in Chinese stocks and a surge in commodity prices, notably copper, which hit record highs.
Mercedes-Benz Workers in Alabama Reject Union
In a pivotal moment for autoworkers in the southern United States, employees at a Mercedes-Benz plant in Alabama have voted against joining the United Auto Workers (UAW) union. The outcome, with 56% of workers voting against unionization and 44% in favor, comes as a significant setback for the UAW’s efforts to expand its influence in the region.