April, 2018

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Monitoring Out-Of-Stocks in a Fast-Paced Retail Environment

Wiser

This is a guest post by Chad Rucker , Sales Director at Wiser. . Out-of-stocks. Stockouts. Shortages. Backorders. Regardless of the name, not having the proper amount of inventory is detrimental for both brands and retailers. The sale is lost, the shopper is frustrated, and you may have unintentionally driven them to choose a competing brand or shop at a competing store.

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How pharma marketers can effectively manage a multi-product marketing plan

Cross Cap

In 2018 consumer loyalty is more important than ever. With more and more emerging competitors entering the market globally, and a prejudice toward Pharma in general, pharmaceutical and healthcare companies can no longer afford to have a purely transactional relationship with their consumers. Instead, pharma is headed in the direction of building loyalty in pursuit of remaining relevant, competitive and profitable.

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Building From Scratch – March 18 Update

Store Growers

March was the 7th month for Apes in Space, my space posters store. February was the biggest month yet ( grossing $1,340 ), but profitability was hurting A LOT. So while it would have been nice to report another $1,000+ month, I knew I had to make some drastic cost cuts. So without the support of the ads, I knew March was going to be a lot less eventful .

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Blockchain group in UK launch to disrupt online retail

Retail Technology Review

Blamed for the death of the High Street, online shopping giants face their own disruption from artificial intelligence (AI) driven retailers, according to a new e-commerce platform scheduled to launch in the UK.

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Get MACH Ready: Preparing Your Business for Digital Transformation

Adopting MACH technology means more than implementing new platforms. This type of digital change affects your organization at every level and requires a thoughtful approach to navigate challenges that crop up. The Get MACH Ready report, co-authored by MACH Alliance member Scott Canney in collaboration with Orium, commercetools, and Contentstack, will provide you with strategies to prepare your organization for a digital transformation.

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Join Us for a Modern Mystery Shopping Webinar on May 9th

Wiser

With all the talk of the “retail apocalypse” and mass store closings, it’s clear that some changes need to be made in-store. On top of that, up to 96 percent of shoppers leave stores without buying anything. Something’s got to give in brick and mortar retail and that’s why we’ve planned a brand new webinar for Wednesday, May 9 th at 11am PST/2pm EST to help retailers and brands improve their in-store performance. .

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How to Improve Omnichannel Engagement with BOPIS

Wiser

In an omnichannel world, retailers must be able to meet shoppers on their preferred channel in order to gain and sustain their loyalty. Here at Wiser, we’ve just written up a whitepaper to help retailers tackle the topic of Why BOPIS is Necessary for Omnichannel Engagement. . BOPIS, or buy online pick up in-store, is gaining steam in the industry, as a recent Retail TouchPoints report suggested that 90 percent of retailers will offer BOPIS by 2021.

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[Total Retail] Brick-and-Mortar Retailers’ Secret Weapon: Unified Commerce

Wiser

Almost every retailer has an app, website, brick-and-mortar presence, mobile and email promotions, and more. This is the age of omnichannel. However, the channels are not always unified, which can mean a confusing and disorderly shopping experience for the customer. Wiser’s VP of Customer Success, Kathleen Egan, shares her thoughts on “unified commerce” and how focusing on unifying all channels can create a better customer experience.

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Managing increasing customer demand proving difficult for online retailers

Retail Technology Review

Online retailers need greater automation in the warehouse to help meet delivery schedules during peak periods and to improve customer service, shows independent market research from Conveyor Networks.

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FACT-Finder introduces new approach to online grocery shopping using AI

Retail Technology Review

While FACT-Finder already holds a number of technology patents in the field of ecommerce and machine learning, the company claims that its latest patent introduces not just a new technology, but a whole new approach to online shopping.

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New Instagram shoppable feature provides a golden opportunity for retailers and Brands according to Tryzens

Retail Technology Review

News that social media giant Instagram is spreading its 'shoppable' tags to eight other countries following a year-long trial in the US, has been welcomed by eCommerce expert Tryzens.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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The Chargeback Company adds Enriched Alerts Service to its chargeback management platform

Retail Technology Review

Up to 86% of chargebacks are likely caused by fraudulent actions from consumers, and claims have increased 41% over the last two years.

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Compromised Magento sites delivering malware

Retail Technology Review

By Amina Bashir, Paul Burbage, and Vitali Kremez or business risk analyst firm Flashpoint.

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How to Ensure a Return on Merchandising Investments

Wiser

This is a guest post by?Carlton Dunn, Senior Account Executive at Wiser. . For too long, brands have had to guess whether or not their in-store display and merchandising investments were actually driving revenue. Displays are part of the standard merchandising playbook , but expensive and time consuming to execute properly. They must be designed, manufactured, and then distributed to retail locations. .

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Retailers Need to Embrace Technology to Survive in the Omnichannel World

Wiser

This is a guest article by?Rick Patsos, Manager of the Lead Generation team at Wiser. Shoppers want to make the most out of their trips to stores. They have little patience for any inconveniences or kinks in the process. When the item they want is not in stock at one of your stores, most shoppers will go to one of your competitors to see if they have it.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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7 Key Insights About MAP Monitoring and Compliance

Wiser

This is a guest post by Tim Taich, Interim General Counsel at Wiser. The brick and mortar and online retail worlds are merging into an “omnichannel” or “ unified commerce ” mode of customer engagement, bringing consistency across channels in merchandising and pricing, as well as ease in selection, fulfillment, and returns. Successful omnichannel marketing requires leading brands to support brand value with consistency in quality, service, support, and pricing.