The 5 Most Common Omnichannel Mistakes – and How to Avoid Them
Retail TouchPoints
JULY 27, 2021
The pandemic’s disruption of the retail industry has driven a lot of change over the past 15 months, from an increase in online shopping to the rapid adoption of omnichannel fulfillment options. And despite U.S. consumers’ tremendous enthusiasm to get back to in-person shopping and experiences, notably with a 44% increase in foot traffic to stores, restaurants and entertainment venues since the start of 2021, that doesn’t mean they are going to leave behind all the omni habits they adopted durin
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