Leveling Up CBD Product Packaging and Branding With AI to Ensure Consumer Attention, Retention and Conversion
Retail TouchPoints
SEPTEMBER 21, 2022
Within the heavily regulated CBD industry, it’s difficult for brands to advertise their products across the same depth and variety of channels afforded to companies in other categories. Due to compliance regulations, CBD brands have limited options when it comes to promoting and selling their products. As a result, CBD companies are generally forced to rely on their direct-to-consumer, in-store displays, and product and packaging designs — while brands outside the CBD category can leverage the p
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