Torrid Pushes Email Click Rate To Nearly 15% With Real-Time Mapping
Retail TouchPoints
SEPTEMBER 17, 2020
In the wake of COVID-19, store hours and services can be unpredictable, making it difficult for customers to keep up. Torrid is using the LiveMap feature from email solution provider Liveclicker to prevent confusion for customers on its email list, automatically providing up-to-date and personalized information on whether their local stores are closed, open, or open solely for curbside pickup.
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