Jenny Craig to be Revived as E-Commerce Business by Wellful Inc.

July 5, 2023

Chase Binnie

Jenny Craig, a weight-loss company that filed for bankruptcy in May, is being revived by Wellful Inc., a direct-to-consumer wellness business that also owns Nutrisystem.

Wellful acquired the rights to Jenny Craig’s intellectual property for an undisclosed amount. The company said it plans to relaunch Jenny Craig as an e-commerce business, with members still able to order meals to their doorsteps and get access to personalized coaching.

Adcock said prices at Jenny Craig would remain similar to what they were before its bankruptcy. He said Wellful is looking into hiring back some former Jenny Craig employees as needed.


The class-action lawsuit filed by former Jenny Craig employees is on hold as the bankruptcy court deals with the company’s remaining assets and liabilities. Wellful isn’t affected by the class-action suit.

Here are some of the key points of the article:

  • Jenny Craig is being revived by Wellful Inc.
  • The company plans to relaunch Jenny Craig as an e-commerce business.
  • Members will still be able to order meals to their doorsteps and get access to personalized coaching.
  • Prices at Jenny Craig will remain similar to what they were before its bankruptcy.
  • Wellful is looking into hiring back some former Jenny Craig employees.
  • The class-action lawsuit filed by former Jenny Craig employees is on hold.

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