Whole Foods Adds $10 Fee to Amazon Prime Members’ Deliveries
Retail TouchPoints
SEPTEMBER 28, 2021
In a nod to rising last mile costs, Whole Foods is ending free delivery for Amazon Prime members on Oct. 25, 2021. Orders placed through Amazon Prime will include a $9.95 delivery charge designed to help cover operating costs, a Whole Foods spokesperson told CNN Business. Whole Foods delivered three times as many orders in 2020 as it did in 2019, causing the costs associated with equipment and technology to rise.
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