Sun.Mar 07, 2021

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Storytelling in retail: how to do it right at the point-of-sale

Tokinomo

Everybody loves stories, right? When we were kids we fell asleep listening to them, when we were teens we fell in love with their help, and even as adults we still like a good story. Storytelling is not just for tucking children at night, it’s also for big brands that want to attract shoppers and turn them into loyal customers.