Photo by Chris Lawton on unsplash
Survey Reveals Britain’s Favorite Breakfast Cereal
May 4, 2024
When it comes to breakfast cereals in Britain, one particular brand has managed to carve out a niche for itself: Crunchy Nut corn flakes. Despite its high sugar content, this classic cereal has been dubbed Britain’s favorite, a title it has held for almost 50 years. Originating from the Kellogg’s factory in Trafford Park, Manchester, in 1980, these corn flakes, enhanced with honey, molasses, and peanuts, exceeded initial sales projections by threefold within the first three months.
Now, after 44 years, Crunchy Nut corn flakes still reign supreme, as evidenced by a recent survey of 2,000 shoppers, with 35% of respondents naming it their preferred breakfast choice. Trailing behind, at 28%, are the original Corn Flakes, introduced by William Kellogg in the late 1800s in the U.S.
Interestingly, breakfast cereals are no longer confined to the morning routine, with a notable 37% of respondents admitting to indulging in them as late-night snacks. Approximately 66 million cereal boxes are produced annually in the U.K., underscoring their enduring popularity.
In terms of milk preferences, the majority (53%) opt for semi-skimmed milk, while 15% of Gen Z and millennials (ages 18-44) have veered toward oat or plant-based milk alternatives.
The origins of corn flakes can be traced back to the health and wellness ideals of the Battle Creek Sanitarium in Michigan, where William Kellogg and his brother John sought to improve the vegetarian-based diet of residents and visitors. Fast forward to the 1980s, and Crunchy Nut corn flakes made their debut, featuring advertisements with actor Hugh Laurie and the now-iconic tagline: “The trouble is they taste too good.”
Crunchy Nut corn flakes continue to hold sway over the British breakfast table, embodying a sense of familiarity and comfort that has endured through the decades. Whether enjoyed in the morning or as a late-night treat, they remain a steadfast favorite among consumers.
Recent News
Massive Data Breach Hits Ticketmaster, Affecting 560 Million Customers
Ticketmaster has fallen victim to a significant cyber-attack, potentially compromising the data of up to 560 million customers. The breach was confirmed by Ticketmaster’s parent company, Live Nation, which revealed that a notorious hacking group, ShinyHunters, is behind the attack. The hackers are demanding a ransom of approximately £400,000 to prevent the data from being sold on the dark web.
Toyota Recalls 100,000+ Tundra and Lexus LX SUVs Over Engine Debris Issue
Toyota has announced a recall for over 100,000 Tundra pickups and Lexus LX SUVs in North America due to potential engine issues caused by machining debris. This recall affects certain 2022-2023 models of the Tundra and LX, which are equipped with the new V6 twin-turbo engine. The V6 twin-turbo engine has faced considerable scrutiny regarding its reliability, especially when compared to the previous naturally aspirated V8 engines.
Wordle and Worldle Battle Over Names
A legal dispute has erupted between the wildly popular word game Wordle and the lesser-known geography game Worldle, centering on the similarity of their names. Wordle, which was developed by Josh Wardle in 2021 and later acquired by the New York Times in 2022 for a substantial sum, has gained immense popularity. In this game, players have six attempts to guess a five-letter word.
FDA Issues Recall for Crecelac Goat Milk Infant Formula
The U.S. Food and Drug Administration (FDA) has issued a safety alert regarding Crecelac Goat Milk Infant Formula and other infant formula products imported and distributed by Dairy Manufacturers Inc. The alert highlights Cronobacter contamination concerns with Crecelac Infant Powdered Goat Milk Infant Formula. Although Dairy Manufacturers Inc. initiated a recall on May 24, 2024, due to non-compliance with FDA regulations, new findings of Cronobacter contamination have prompted further action.