Amazon Scraps Several Private Label Clothing Brands – Source
August 11, 2023
Amazon is discontinuing several of its private clothing brands, leaving only Amazon Essentials, Amazon Collection, and Amazon Aware, in an effort to reduce costs and address antitrust scrutiny. The decision to eliminate 27 out of its 30 in-house clothing brands comes as Amazon faces potential antitrust actions from the U.S. Federal Trade Commission (FTC). Amazon’s move is seen as an attempt to address potential regulatory concerns and streamline its operations, as the company denies any wrongdoing but faces allegations of anticompetitive practices.
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