WineDirect Partners with BigCommerce to Help Wineries Expand into Ecommerce
Retail TouchPoints
MAY 5, 2021
WineDirect , which offers DTC services for wineries around the world, has partnered with ecommerce platform BigCommerce to help the 2,000+ wineries in its ecosystem build out their online presence. Bolstered by the impact of COVID-19 on brick-and-mortar businesses, online alcohol shoppers more than doubled in the U.S. compared to 2019, with 44% purchasing alcohol online for the first time in 2021, according to research from IWSR.
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