Walmart Bolsters Third-Party Marketplace To Take On E-Commerce Giant Amazon
October 18, 2023
As the holiday season approaches, Walmart is intensifying efforts to attract and retain independent sellers on its third-party marketplace, aiming to expand its online offerings. More than half of the items featured in Walmart’s recent sales event were from this marketplace, showcasing a growing shift toward this platform. This strategy, combined with the leveraging of its vast network of physical stores, positions Walmart as a formidable contender in the e-commerce race, challenging Amazon’s dominance.
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