Preparing for the Rise in Online Retail Returns
Retail TouchPoints
NOVEMBER 8, 2022
In 2021, returns cost retailers a whopping $761 billion , or almost 17% of total U.S. retail sales. This year the powerful combination of the special sale dates in Q4 (like Target, Amazon and Walmart holding October Black Friday events) and an increase in ecommerce holiday shopping means that this upward trend for returns will continue. Returns can be an excellent opportunity to sell something new to a known customer.
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