Party City Plans Just 25 Halloween Pop-Ups For 2020
Retail TouchPoints
SEPTEMBER 24, 2020
Party City is hiring 20,000 temporary workers for the holiday season — 80% of its 25,000 seasonal hires in 2019 — even though the retailer is drastically reducing the number of Halloween City pop-up stores it will open this year. While Party City operated approximately 275 temporary Halloween locations last year, it plans only about 25 this year. However, the scale of Party City’s seasonal hiring indicates the Halloween holiday will take center stage in its approximately 850 owned and franchised
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