Preppy Clothes Brand Rowing Blazers: Diversity and Inclusivity
June 12, 2023
The Rowing Blazers catalog includes page after page of preppy clothing for men and women. Fast Company says the entire catalog shoot looks like it could have taken place “at a prep school in the 1950s. Except for one thing: There’s not a white person in sight.”
During the rise of Instagram social media, and fashion bloggers and influencers, preppy clothes saw a short burst of resurgence. Ralph Lauren released its preppy brand dubbed “Rugby” that lasted for a few years before finally succumbing to the lack of prolonged support.
Meanwhile, there has been a dominating rise of fast fashion brands like Shein that replicate popular and trending styles in a cheap and expedient process.
The clothing brand’s founder has been on a mission to evolve the preppy aesthetic with established brands like Gucci, Seiko, and J. Crew while fostering crossovers with retro pop culture favorites like Grateful Dead and Babar. All the while understanding how other cultures such as Japanese and African-Americans have integrated the style into their own identities.
Perhaps the biggest challenge for preppy clothes is to overcome the negative stigma associated with the style due to the media. There has been a backlash against the perceived preppy culture dating all the way back to the late 80s. Originally used as a symbol of exclusivity and cultural identity reserved for affluent families on the east coast, the style has begun evolving and remains open to interpretation to the wearer. That’s the art of fashion and style.
Recent News
Media Giants Depend on Sports As Content Shortages Rise
As Hollywood emerges from last year’s strikes, major media companies are turning to live sports to attract audiences and advertisers. This trend was evident during this year’s Upfront presentations, where media giants showcased their upcoming content and advertising opportunities.
New Trader Joe’s Opens in SF After 10 Years
San Francisco’s Hayes Valley neighborhood welcomed a highly anticipated new addition on May 17, 2024, with the grand opening of a Trader Joe’s at 555 Fulton St., on the corner of Laguna Street. This event marks the end of a decade-long wait for residents who have been eagerly looking forward to a new grocery store in their area.
China’s Property Market Boost: Stocks Surge, Copper Hits Highs
The Chinese government unveiled a comprehensive support package that has sent ripples through financial markets. This initiative includes a slew of measures aimed at stimulating housing demand and addressing the excess inventory burdening developers. The immediate impact was a significant rally in Chinese stocks and a surge in commodity prices, notably copper, which hit record highs.
Mercedes-Benz Workers in Alabama Reject Union
In a pivotal moment for autoworkers in the southern United States, employees at a Mercedes-Benz plant in Alabama have voted against joining the United Auto Workers (UAW) union. The outcome, with 56% of workers voting against unionization and 44% in favor, comes as a significant setback for the UAW’s efforts to expand its influence in the region.