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The Value of Repeat Customers

Storis

Understanding the advantages of earning repeat customers is the foundation to grow your company. Before diving into improving your company’s customer retention rate, it is important to understand how it will positively affect your company. Reducing customer defection rate by 5% can increase profitability by 25-125%.

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At Home to be Taken Private in $2.8 Billion Purchase

Retail TouchPoints

as shoppers continued investing in home improvement projects during late 2020. At Home plans to retain this momentum with an emphasis new customer retention and growth. H&F believes At Home’s low-cost operating model and emphasis on low prices will help the retailer continue to gain market share in the future. “As

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Leverage Tech in the 5-Step Selling Process

Storis

Written for the Home Furnishings Association’s Educational Series In a world before showroom technology , it was inefficient to track non-purchasing guests. In fact, research shows that with follow-up or targeted marketing, approximately 20% of originally unsold guests can become converting customers.