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How to Knock Assortment Planning Out of the Park

Wiser

Assortment planning in the age of eCommerce is a tricky business. In this article, we’ll look at what assortment planning is and how you can do it effectively. What is Assortment Planning? In retail, assortment planning is the process of determining the right products and right quantities to meet consumer demand.

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6 Ways to Increase Impulse Buys: Online and In-Store

Wiser

You can create a shopping situation where consumers feel like they have something to win if they buy, either literally, through sales and promotions, or figuratively, by positioning the purchase as “retail therapy.” Get their email address and send them your newsletter, promotions, deals, limited-time offers, and more.

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What is a Category Reset

Wiser

Category resets have some overlap with assortment planning , which is determining the best products and quantities to meet consumer demand. That means rearranging the category to promote the new product. Start planning for these resets as soon as possible so you can transform your store in a way that best matches the season.

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How to Use Fixtures to Direct Traffic Flow

Independent Retailer

For store owners and sales associates alike, it can be rather daunting to come up with a retail floor plan. However, merchandising does not have to become chaotic. This is a subtle way to promote, complete a look, and help your store make sales without having to lift a finger. Slatwall Merchandisers.

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3 Ways to Enhance Your Category Insights

Wiser

Planograms and commitments from retailers are a great start, but things hardly ever go according to plan. Managing Physical Share with a focus to grow your share of items within the category at a specific retailer and location can quickly promote your dollar share. Do You Know What Locations In-Store Promote The Greatest Lift?

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50 Ideas to Spin the Doors on Your Stores!

Retail Adventures

Cross merchandise everywhere. Discuss products, policies, promotions – anything store associates need to know that day. Do not confuse a major event with something that takes a long time to plan. Minor events draw customers to your store but should not take a lot of time to plan or implement. Toot your own horn.

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What is Visual Merchandising?

Wiser

Window displays are endlessly flexible and can be used in many different ways to convey valuable messaging about new products and promotions. Your merchandising strategy should take all of this into account when planning the visual display of your stores and digital channels. Find Opportunities to Cross-Merchandise.